Case Study

Website Redesign & Development
Email Newsletter
Social Media Strategy

Increasing Occupancy Through Design That Converts

How Meet at Basecamp helped the owners of Pisgah Forest RV Park turn a great experience on the ground into a digital presence built to perform.

Pisgah Forest RV Park and Campground Owners
Todd & Stephanie Hoke

32%

increase in overall performance for brands that invest in consistent digital design.

“The team at Meet at Basecamp really got what we were trying to do here. They listened, asked the right questions, and built a site that finally feels like us. Guests tell us it’s easier to find info and book now.”

Pisgah Forest RV Park and Campground Owners
Stephanie Hoke

Turning Great Hospitality Into Digital Visibility

Pisgah Forest RV Park had the experience guests loved what it needed was a digital presence that worked just as hard.

27%

Pisgah Forest RV Park had the experience guests loved what it needed was a digital presence that worked just as hard.

54%

of bookings are now made on mobile, yet most RV park sites aren’t optimized for it.

52%

of users say a poor mobile experience makes them less likely to engage with a company.

From Hard-to-Find to Easy-to-Book

The old site made it difficult for travelers to explore, trust, or reserve. Our redesign removed those barriers and built a smoother path to booking.

Before Meet at Basecamp

– Outdated visuals hid booking links.

– No clear “Book Now” on mobile.

– Inconsistent headings slowed scanning.

After Meet at Basecamp

– Search-optimized headlines match travel intent.

– Scroll-friendly layout with clear CTAs.

– Mobile design built for clarity and speed.

Turning Great Hospitality Into Digital Visibility

To turn a great on-site experience into a consistent, high-performing digital presence.

Website Redesign – Built a conversion-focused site with clear navigation, strong visuals, and seamless mobile booking.

Web Development – Optimized for speed, SEO, and accessibility to help guests find and reserve faster.

Email Marketing – Created a branded newsletter template to share updates, specials, and travel tips.

Social Media – Developed post designs and messaging to keep the park visible and connected year-round.

“Meet at Basecamp works with us on our overall brand story and created a site that feels true to our park. They work with us on overall strategy to drive more campers to our website and increase awareness of our RV Park.”

Pisgah Forest RV Park and Campground Owners
Stephanie Hoke

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